A Fisherman Explains Phishing in N26’s New “Security Explained Simply” Campaign
- N26 leverages comical puns in a new marketing campaign to explain common terms associated with security in digital banking.
- Online fraud is a complex and abstract topic that continues to cost consumers billions globally.
- The campaign aims to educate and empower customers to stay safe and secure when transacting online.
- Security and the prevention of financial crime are a central focus for N26, as it continues to aid in the fight against digital fraud.
- A fisherman explains phishing
- A magician explains card fraud
- A bouncer explains 2-step verification
- A weather reporter explains cloud security
- A flight attendant explains travel scams
Global Executive Creative Director at N26, Kai Heuser said: “Banking security is a very abstract and complicated topic. With ‘Security Explained Simply’, we sought to change that. Just as N26 offers a beautifully simple banking solution, our campaign gives customers the clarity they need to safely transact in the digital world in a human and entertaining way.”
Travis Carelock, N26’s Chief Information Security Officer said: “The face of financial crime continues to rapidly evolve. Cyber criminals are constantly improving their schemes, using increasingly sophisticated and complex tactics to target consumers online. With threats never being static, customers can fall victim to new schemes any time, which is why N26 continually invests in our technologies and processes to not only detect and prevent fraud with speed and accuracy, but also raise awareness and education on the topic.”
About N26
N26 AG is Europe’s leading digital bank with a full German banking licence. Built on the latest technology, N26’s mobile banking experience makes managing money easier, more secure and customer friendly. To date, it has welcomed more than 8 million customers in 24 markets, and processes over 100bn EUR in transactions a year. N26 is headquartered in Berlin with offices in multiple cities across Europe, including Vienna and Barcelona, and a 1,500-strong team of more than 80 nationalities. Founded by Valentin Stalf and Maximilian Tayenthal in 2013, N26 has raised close to US$ 1.8 billion from some of the world’s most renowned investors.
Website: n26.com | X: @n26 | Facebook: facebook.com/n26 | YouTube: youtube.com/n26bank
N26 Press Contact
press@n26.com